Round Rock Texas criminal defense and DWI lawyer Dave Howard has launched a new website. FindLaw designed and wrote the content for Dave' new site. Dave Howard is an experienced criminal defense attorney in Williamson County, TX. He represents clients on all criminal proceedings. You can view Dave's new site at:
www.dhoward.us
Monday, November 2, 2009
Attorney Michael J. Price Launches New Website
Georgetown TX criminal and DWI attorney Michael Price has launched his new website. FindLaw designed and wrote the content for this experienced criminal lawyer. Michael Price helps clients in all criminal related matters. He primarily focuses his practice in Williamson County Texas including the cities of Round Rock, Leander and Cedar Park. You can visit Michael's site at:
www.georgetownlaw.net
www.georgetownlaw.net
Tuesday, October 27, 2009
New Website for Robert W. Berry
I am pleased to announce a new FindLaw website for Austin Bankruptcy Attorney Robert W. Berry. With over 13 years of consumer and bankruptcy experience, Robert is an excellent choice to help Austin area residents with their bankruptcy issues. Robert's site can be found at www.rberrylaw.com
Friday, October 23, 2009
Congratulations to Mark Hefter
Congratulations to Mark Hefter who was certified this month as a member of the Million Dollar Advocates forum. Fewer than 1% of attorneys are members. For more information on Mark visit his site at:
http://www.hefterlaw.com/Bio/MarkHefter.asp
Thursday, October 22, 2009
Search Engine Optimization
Attorneys receive hundreds of emails saying 'Your site is not optimized', we can do better. Here's the simple answer. Any site can always have better optimization. Let's say a site shows up #1 for Dallas Divorce Attorney, #1 for Dallas Family Law Attorney and #3 for Dallas Child Custody. Well, there's obviously room for improvement for the custody search, but I would think this attorney would be very pleased with his optimization and shouldn't potentially risk his other rankings to improve the custody ranking.
In my experience, only about 5% of legal websites have even decent optimization. Similarly, only about 5% of web development and SEO companies are good. Search engine optimization consists of three primary areas:
Content - Content is critical for any law firm. Relevant content using key words and phrases is a necessity. Optimization is a bit of a matching game, so having more content generally equates to more visitors.
Linking - Having other websites link to yours has become more important over the past couple of years. Inbound links from high page directories can increase rank. Simply put, Google feels like if alot of other important websites link to yours, you must be valid and will rank your site higher. Quality of inbound links is more important, but quantity helps also.
Tagging - Well constructed title tags are an important part of SEO. Meta tags still need to be done well, but don't have the same relevance they once did.
My best advice to any attorney or law firm in Texas looking for a web development or SEO company is to make sure they have done it for other attorneys. Ask them to run relevant searches in your market and see if they have gotten results.
Another piece of advice is don't hire a company that is only interested in getting your site to show up for a few 'vanity' phrases like 'Austin Personal Injury Attorney'. Consumers who need legal services search hundreds of different phrases when looking for an injury attorney. Only about a third of all search traffic from a well optimized site comes from vanity searches. Make sure custom content is a part of any SEO package you are considering.
In my experience, only about 5% of legal websites have even decent optimization. Similarly, only about 5% of web development and SEO companies are good. Search engine optimization consists of three primary areas:
Content - Content is critical for any law firm. Relevant content using key words and phrases is a necessity. Optimization is a bit of a matching game, so having more content generally equates to more visitors.
Linking - Having other websites link to yours has become more important over the past couple of years. Inbound links from high page directories can increase rank. Simply put, Google feels like if alot of other important websites link to yours, you must be valid and will rank your site higher. Quality of inbound links is more important, but quantity helps also.
Tagging - Well constructed title tags are an important part of SEO. Meta tags still need to be done well, but don't have the same relevance they once did.
My best advice to any attorney or law firm in Texas looking for a web development or SEO company is to make sure they have done it for other attorneys. Ask them to run relevant searches in your market and see if they have gotten results.
Another piece of advice is don't hire a company that is only interested in getting your site to show up for a few 'vanity' phrases like 'Austin Personal Injury Attorney'. Consumers who need legal services search hundreds of different phrases when looking for an injury attorney. Only about a third of all search traffic from a well optimized site comes from vanity searches. Make sure custom content is a part of any SEO package you are considering.
Introduction
I have started this blog in hopes of sharing Internet marketing best practices in the legal industry. I will be posting on website design, content, search engine optimization and directory listing opportunities. I will also make announcements regarding current clients.
I have been a Findlaw client development consultant for over 6 years. FindLaw is a Thomson Reuters business and sister company to Westlaw. I have worked in the Chicago and Dallas markets and currently reside in Austin and work with attorneys there and San Antonio.
There is a great deal of misinformation regarding website companies, search engine optimization (marketing), etc. I hope to use my vast experience to clarify and inform law firms and solo attorneys about Internet marketing.
I have been a Findlaw client development consultant for over 6 years. FindLaw is a Thomson Reuters business and sister company to Westlaw. I have worked in the Chicago and Dallas markets and currently reside in Austin and work with attorneys there and San Antonio.
There is a great deal of misinformation regarding website companies, search engine optimization (marketing), etc. I hope to use my vast experience to clarify and inform law firms and solo attorneys about Internet marketing.
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