Texas Attorney Marketing by Todd Baehler

Law Office of Thomas Kemmy

2011-12-29T15:29:00.000-08:00

San Antonio Medical Malpractice Attorney Thomas Kemmy has developed a new website. Mr. Kemmy is experienced in personal injury cases and focuses on birth injuries, failure to diagnose, hospital negligence and oil field accidents. He was selected as a 2011 Texas Super Lawyer. You can view his website at www.kemmylaw.com

San Antonio Bail Bonds

2011-09-07T14:19:00.001-07:00

Rudy Vasquez bail bonds located in San Antonio has developed a new site to help friends and family of those arrested gather more information. This website http://www.bailbondsanantonio.com is a great resource if you need jail release or post a bond after being arrested in San Antonio.

Attorney Search Engine Optimization

2011-07-25T16:38:00.000-07:00

Read an article the other day about the most expensive key words for Google PPC programs. Attorney and Lawyer and certain variations were 5 of the most expensive key words placed with Google ads. This tells me two things: Doing pay per click advertising for attorneys is very expensive and getting great organic search results is getting more difficult. I've worked with hundreds of attorneys on search engine optimization (marketing) in Dallas, Austin and San Antonio. I am finding more specific content is working well for my clients. I had written a page for Oil Field injuries for a client in Austin. He secured what he feels will be a seven figure case in East Texas from a serious oil field injury. Great example of how specific content can be successful.

San Antonio Family Law Attorney Disrud & Garcia

2011-07-25T16:32:00.000-07:00

The Law Firm of Disrud and Garcia in San Antonio, TX has launched a new website. The firm represents family law and bankruptcy clients. Jon Disrud is an experienced attorney helping clients with divorce, child custody, bankruptcy and military law matters. To visit their website go to www.disrudgarcialaw.com

Law Offices of Ronald Ramos, P.C.

2011-05-09T09:58:00.000-07:00

Attorney Ronald Ramos has released a new personal injury site. Mr. Ramos helps injury clients in the San Antonio and Laredo, Tx who have been the victims of car wrecks, truck accidents and workplace injuries. If you know of anyone that has been seriously injured as a result of someone else's negligence, please visit the firm's website at www.southtexasinjurylawyer.com

Patrick Hancock Criminal Defense Attorney San Antonio

2011-04-29T07:31:00.001-07:00

In need of a great criminal defense attorney? I've got the guy. Patrick Hancock has over 20 years experience - 5 as an assistand district attorney and over 15 in private criminal practice. Pat has been selected as a Super Lawyer from 2007-2011. He is also listed in Best Lawyers in America 2006-2009. Accepts serious cases only. If you are in big trouble, I would recommend Patrick. Visit his site at www.hancockcriminaldefense.com

Google Panda Update

2011-04-26T08:37:00.000-07:00

Google's new 'Panda Update' - a change in their algorithms - is desinged to flush out content and link farms used to achieve higher page rank results. Indeed, this seems to have been effective, but even some 'white hat' sites have been affected.

As a search engine optimization strategist for law firms in San Antonio and Central Texas, I have seen very few changes to clients' traffic or rankings. Quality, original content and high page rank links still seem to be what Google values. And that's a good thing.

New Website for Alvillar Trevino, PLLC

2011-04-26T08:32:00.000-07:00

San Antonio immigration attorneys Francisco Alvillar and David Trevino have developed a new website by FindLaw to attract new immigration clients. These experienced attorneys help clients with work visas, deportation issues, family based immigration and business immigration. To view their site, please click the link below:

http://www.sanantonio-immigrationattorney.com/

FindLaw #1 Legal Directory

2011-04-26T08:28:00.000-07:00

Once again, ComScore Media Metrix an independent research company, has name www.findlaw.com as the most used legal directory in the world. To view this article, please follow the link below:

http://company.findlaw.com/pr/2011/042111.numberone.html

Wilson Bellamy Brown & Wilson

2011-03-04T13:30:00.000-08:00

I met with Eric Wilson and was very impressed by him and the firm's professionalism and interest in genuinely helping people. The firm is located in San Antonio and helps clients with family law, estate planning, probate, business planning and many other types of cases. I would encourage visitors to check out their website at www.wbbw-law.com

Corpus Christi Personal Injury Law Firm

2010-11-20T11:57:00.000-08:00

Edwards Law Firm, a highly respected and successful Corpus Christi personal injury firm has recently released a new website. Bill and Billy Edwards are both board certified personal injury attorneys as well as members of The Best Lawyers in America. The attorneys focus on serious automotive and motorcycle defects, including tire defects, SUV Rollover, crashworthiness and defective seat belts. Catastophic truck and car accidents are also a focus of the firm. To view their website and impressive list of verdicts and settlements, visit their site at www.edwardsfirm.com

Bonilla Law Firm Opens Austin, TX Office

2010-11-05T08:20:00.000-07:00

Bonilla Law Firm has opened a new Austin, TX office. Principal attorney Jon Bonilla has over 20 years experience helping injured vicitims of car accidents, truck accidents and all personal injury cases, get fair compensation from insurance companies. If you have been injured by the neglect of another, contact the firm at www.jonbonilla.com

Liles & Harris new personal injury website

2010-11-05T08:16:00.000-07:00

The firm of Liles & Harris based in Corpus Christi, TX has launched a new personal injury website. Attorney Kevin Liles is experienced in catastrophic injury and death cases resulting from Automotive Defects, SUV Rollovers, Truck Accidents and Defective Tires. Liles & Harris routinely handles serious cases throughout the U.S. For more information, please visit their website at www.safety-lawyers.com

Michelle Galaviz Austin Tx Traffic Ticket Attorney

2010-11-05T08:13:00.002-07:00

Attorney Michelle Galaviz located in Austin, TX has recentley released a new website focusing on traffic ticket and other violations. Michelle has a great deal of experience in handling speeding tickets throughout the Austin area including Lakeway, Round Rock, Cedar Park & Pflugerville, Tx. Please visit Ms. Galaviz's site at www.theaustinticketattorney.com

Colley & Colley Taking DePuy Hip Implant Recall Cases

2010-11-05T08:07:00.000-07:00

The newly formed firm of Colley & Colley with offices in Austin and Tyler, TX are now accepting cases for the Johnson & Johnson DePuy Hip Implant Recall. This recall can potentially affect 93,000 patients who received this implant. If you or a loved one has been injured as a result of the DePuy Hip Implant, please contact the attorneys at Colley & Colley at http://www.colleylaw.net/Personal-Injury/DePuy-Hip-Implant-Recall.shtml

Austin Probate Attorney Charles Smaistrla

2010-09-22T15:26:00.000-07:00

Austin, TX attorney Charles Smaistrla has released a new website focusing on estate planning and probate. To view go to www.austinprobatewillsattorney.com

Lorenz & Lorenz Car Wreck Attorneys New Site

2010-07-30T09:09:00.000-07:00

The Lorenz & Lorenz law firm has released a newly designed and optimized website in Austin Texas. Ted Lorenz has handled thousands of car wreck and truck accident cases in the Austin area. This personal injury firm is known for their TV commercials and other marketing endeavors. They have recently joined with FindLaw for their Internet marketing campaign. To view their website visit www.austinaccidentattorney.com

Austin Family Law Attorney Ryan Dougay

2010-04-07T08:06:00.000-07:00

Austin family law attorney Ryan Dougay www.dougaylaw.com is now accepting Austin Texas area CPS cases. Mr. Dougay is a respected attorney who offers personalized service and really listens to his clients' concerns.

Attorney Paul Colley Releases New Website

2010-03-10T08:58:00.000-08:00

Austin Texas Personal Injury Attorney Paul Colley has released a newly designed website. Mr. Colley helps clients throughout Texas with many types of cases including: Car accidents, truck accidents, motorcycle accidents, medical malpractice and product liability. Lawyer Colley is Board Certified in Personal Injury Trial Law by the Texas Board of Legal Specialization.

Mr. Colley is currently accepting cases due to the Toyota Recall regarding sudden acceleration and the accidents this has caused. To visit Paul's site go to: www.colleylaw.net

Video For Law Firms

2010-03-09T07:08:00.000-08:00

I am constantly asked by my attorney clients - 'should I add video to my site?' Video is an excellent tool to help convert visitors to one's site. Potential clients often visit several sites before calling or emailing an attorney. Video can be a powerful difference maker in that choice. As search engines evolve, and the creation of universal search, videos are also showing up more in search engine results and can be an effective tool to draw more traffic to a website. If you are going to create a video make sure you put together a professionally developed video as this is often the first 'contact' a potential client will have with your firm. Also, use a respected SEO company to optimize and distribute the video on sites like Google Video, You Tube, AOL Video, etc.

That being said, if you have a limited marketing budget like most attorneys, make sure you are using this budget first and foremost to drive qualified traffic to your site. If you are not getting the people who need your services to your site, having video won't mean much. Always invest in search engine optimization first. Once you are getting great, relevant traffic to the site, video should be used to reel them in.

Domain Age is IMPORTANT

2010-01-16T07:14:00.000-08:00

Met with an Austin attorney yesterday who began working with a marketing company about a month ago. This attorney has a very basic website that's been 'live' for about 3 years. This marketing company developed a new website but did not use the domain name that's been around for 3 years. So, he now has a brand new website on a brand new domain name. I broke the news to him that his new site likely won't be ranked by Google for about 6-9 months.

Do not let marketing companies develop a website on a brand new domain name if at all possible. I understand if you are developing a website for a completely new practice area, but in most cases try to do a 301 redirect so Google will still give you domain age 'credit' going forward with the new site. Domain age is a major criteria Google uses to determine rank.

James W. George Releases New FindLaw Website

2010-01-15T10:25:00.000-08:00

James W. George a 6 time Austin Super Lawyer for Litigation has recently launched a new website developed by FindLaw. Jim handles sophisticated business litigation for clients in the Austin Tx area. To view Jim's site please click: www.jwgeorgelaw.com

Attorney Dave Howard Launches New Website

2009-11-02T13:19:00.000-08:00

Round Rock Texas criminal defense and DWI lawyer Dave Howard has launched a new website. FindLaw designed and wrote the content for Dave' new site. Dave Howard is an experienced criminal defense attorney in Williamson County, TX. He represents clients on all criminal proceedings. You can view Dave's new site at:

www.dhoward.us

Attorney Michael J. Price Launches New Website

2009-11-02T13:02:00.000-08:00

Georgetown TX criminal and DWI attorney Michael Price has launched his new website. FindLaw designed and wrote the content for this experienced criminal lawyer. Michael Price helps clients in all criminal related matters. He primarily focuses his practice in Williamson County Texas including the cities of Round Rock, Leander and Cedar Park. You can visit Michael's site at:

www.georgetownlaw.net

New Website for Robert W. Berry

2009-10-27T12:39:00.000-07:00

I am pleased to announce a new FindLaw website for Austin Bankruptcy Attorney Robert W. Berry. With over 13 years of consumer and bankruptcy experience, Robert is an excellent choice to help Austin area residents with their bankruptcy issues. Robert's site can be found at www.rberrylaw.com

Congratulations to Mark Hefter

2009-10-23T13:24:00.000-07:00

Congratulations to Mark Hefter who was certified this month as a member of the Million Dollar Advocates forum. Fewer than 1% of attorneys are members. For more information on Mark visit his site at:

http://www.hefterlaw.com/Bio/MarkHefter.asp

Search Engine Optimization

2009-10-22T10:39:00.000-07:00

Attorneys receive hundreds of emails saying 'Your site is not optimized', we can do better. Here's the simple answer. Any site can always have better optimization. Let's say a site shows up #1 for Dallas Divorce Attorney, #1 for Dallas Family Law Attorney and #3 for Dallas Child Custody. Well, there's obviously room for improvement for the custody search, but I would think this attorney would be very pleased with his optimization and shouldn't potentially risk his other rankings to improve the custody ranking.

In my experience, only about 5% of legal websites have even decent optimization. Similarly, only about 5% of web development and SEO companies are good. Search engine optimization consists of three primary areas:

Content - Content is critical for any law firm. Relevant content using key words and phrases is a necessity. Optimization is a bit of a matching game, so having more content generally equates to more visitors.

Linking - Having other websites link to yours has become more important over the past couple of years. Inbound links from high page directories can increase rank. Simply put, Google feels like if alot of other important websites link to yours, you must be valid and will rank your site higher. Quality of inbound links is more important, but quantity helps also.

Tagging - Well constructed title tags are an important part of SEO. Meta tags still need to be done well, but don't have the same relevance they once did.

My best advice to any attorney or law firm in Texas looking for a web development or SEO company is to make sure they have done it for other attorneys. Ask them to run relevant searches in your market and see if they have gotten results.

Another piece of advice is don't hire a company that is only interested in getting your site to show up for a few 'vanity' phrases like 'Austin Personal Injury Attorney'. Consumers who need legal services search hundreds of different phrases when looking for an injury attorney. Only about a third of all search traffic from a well optimized site comes from vanity searches. Make sure custom content is a part of any SEO package you are considering.

Introduction

2009-10-22T10:08:00.000-07:00

I have started this blog in hopes of sharing Internet marketing best practices in the legal industry. I will be posting on website design, content, search engine optimization and directory listing opportunities. I will also make announcements regarding current clients.

I have been a Findlaw client development consultant for over 6 years. FindLaw is a Thomson Reuters business and sister company to Westlaw. I have worked in the Chicago and Dallas markets and currently reside in Austin and work with attorneys there and San Antonio.

There is a great deal of misinformation regarding website companies, search engine optimization (marketing), etc. I hope to use my vast experience to clarify and inform law firms and solo attorneys about Internet marketing.